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Soft SkillMCDeveloping

Commercial Communication

Competency Description

Communicate clearly about product features, simplify technical terminology, and adapt messaging to the customer's knowledge level.

Personal Confidence
Developing2/5
FoundationalDevelopingProficientAdvancedExpert

This reflects my personal confidence in applying this competency in real-world professional situations, based on hands-on experience, continuous learning, and practical outcomes.

Related Courses in MC Program

MC Multimedia Product Sales program modules covering this competency

Block 1 - Sales Techniques and Customer Relations
Multimedia Product Sales Techniques
Multimedia product argumentation and demonstration
Block 1 - Sales Techniques and Customer Relations
Sales Floor Management
Shelving and merchandising of multimedia productsCommercial promotions and eventsRegulations for technology product sales
Block 3 - Professional Environment
Work Placement (12 weeks)
Hands-on practice of sales techniques for technology productsObservation and participation in commercial operations
Source Program

This competency was developed as part of the MC Specialized Multimedia Product Sales program (Lycée Professionnel Philadelphe de Gerde, Pessac).