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Technical SkillMBAAdvanced

Strategic Analysis

Competency Description

Conduct macro-economic (PESTEL), industry (Porter's 5 Forces), and internal (SWOT) diagnostics to position the company and identify key success factors.

Personal Confidence
Advanced4/5
FoundationalDevelopingProficientAdvancedExpert

This reflects my personal confidence in applying this competency in real-world professional situations, based on hands-on experience, continuous learning, and practical outcomes.

Related Courses in MBA Program

MBA program modules covering this competency

Block 1 - Managing the Decision-Making Arbitration Phase of a Project Portfolio
Managing Project Risks
Identifying risks
Block 1 - Managing the Decision-Making Arbitration Phase of a Project Portfolio
Strategy and Business Development
Porter's Generic StrategiesKey steps in strategic planning
Block 1 - Managing the Decision-Making Arbitration Phase of a Project Portfolio
Budget Control and Forecast Budgeting
Coordinating responsibility centers - internal transfer pricingVariance analysis - why and howConducting re-forecasts
Block 1 - Managing the Decision-Making Arbitration Phase of a Project Portfolio
Forecasting and Budget Management
Responsibility centers and internal transfer pricingInternal reporting
Block 1 - Managing the Decision-Making Arbitration Phase of a Project Portfolio
Developing a Business Plan
Company identificationInternal analysisDiagnostic synthesis and value propositionCompany organizationRisk analysis
Block 1 - Managing the Decision-Making Arbitration Phase of a Project Portfolio
Management Methods and Tools for Managers
Cost and budget management in the companyFull costs - the cost center analysis methodIndirect cost analysisVariance analysisTarget costing and value analysis
Block 1 - Managing the Decision-Making Arbitration Phase of a Project Portfolio
Communicating in Project Mode
The value propositionIdentifying your targetsIdentifying different communication channels
Block 1 - Managing the Decision-Making Arbitration Phase of a Project Portfolio
Defining and Deploying Professional Monitoring
Identifying the monitoring activities to conductIdentifying relevant web information sourcesExamples of identifying relevant web sourcesConducting analyses
Block 2 - Operational Implementation of a Project Portfolio
Change Management and Innovation
Early adopters and value propositionMarket and environment - the PESTEL modelCompetition - competitive mapping and SWOT matrixCompetition - Porter's Five Forces
Block 2 - Operational Implementation of a Project Portfolio
Building and Managing Commercial Strategy
Conducting an internal and external diagnosticIntegrating macro and micro-environmental factorsStudying competitive forces - PorterDefining strategic business areasConducting strategic management
Block 2 - Operational Implementation of a Project Portfolio
Lean Management
Identifying probable causesIdentifying the root cause
Block 2 - Operational Implementation of a Project Portfolio
Leading an Entrepreneurial Project
The value propositionDemand analysisSupply analysisEnvironment analysis
Block 2 - Operational Implementation of a Project Portfolio
Innovation and Business Models
How to redefine the value propositionValue proposition
Block 2 - Operational Implementation of a Project Portfolio
Entrepreneurial Strategic Management and Communication
Testing ideas against analysis matricesEstablishing a convincing strategic plan
Block 2 - Operational Implementation of a Project Portfolio
Commercial Development and Digital Transformation
Examples of successful digital transformationsKPI tracking and analysisInternal communication
Block 2 - Operational Implementation of a Project Portfolio
Dashboarding and Commercial Management Tools
Commercial activity in the company
Block 2 - Operational Implementation of a Project Portfolio
Integrating Digital into Your Multi-Media Communication Strategy
Identifying target audience characteristicsDefining strategic objectives
Block 2 - Operational Implementation of a Project Portfolio
Mastering Quality Management in the Digital Era
Building your company's process mapIdentifying stakeholder needs and expectationsUnderstanding the company and its contextDeploying the quality policy across company processesDefining roles and responsibilities in the company
Block 2 - Operational Implementation of a Project Portfolio
Managing and Maximizing Performance Indicators
Integrating a macroeconomic perspective into company performanceIntegrating a microeconomic perspective into company performanceThe concept of performance in the companyWhy pursue performance in the companyHow to define performance for a company
Block 2 - Operational Implementation of a Project Portfolio
Designing and Managing an Online Marketing Plan
Competitive analysisIdentifying the right KPIsIdentifying other digital-related costs
Block 2 - Operational Implementation of a Project Portfolio
Data Analysis with Power BI
Data analysis - the starting point
Block 3 - Project Team Management
New Management Trends
THE method for successful delegation
Block 3 - Project Team Management
Intercultural Management
Eight keys to international success - communication styleEight keys to international success - how to evaluateEight keys to international success - types of persuasionEight keys to international success - leadership modelsEight keys to international success - decision-making types
Block 3 - Project Team Management
Collaborative Innovation
Success conditions for an open innovation testConducting interviews and user tests that deliver value
Block 3 - Project Team Management
Design Thinking
Immersion - how to conduct user interviewsIdentifying the ultimate problemIdentifying the solution to prototype - convergence tools
Block 3 - Project Team Management
Digitalization Management
The five disruption factors according to MooreHow companies position themselves toward digital and AI transformationKey steps for successfully leading your transformationThe cornerstone of your digital company - the agile teamHow to instill a digital product culture in your company
Block 3 - Project Team Management
Mastering Cross-Functional Management and Developing Leadership
Developing internal influence
Block 3 - Project Team Management
Organizing Your Professional Daily Life for Efficiency and Peace of Mind
Identifying time disruptors
Block 3 - Project Team Management
Leading and Managing a Team
Example - the Buurtzorg companyExample - the FAVI company
Block 3 - Project Team Management
Better Managing Emotions, Stress, and Conflicts
Identifying tension-generating situationsIdentifying cognitive biases
Block 4 - Preparatory and Reinforcement Modules
Optimizing Project Management
Identifying stakeholdersThe project manager as conductorSWOT - a key tool for opportunity assessment
Block 4 - Preparatory and Reinforcement Modules
Energizing Your Professional Development
Identify the right contacts
Source Program

This competency was developed as part of the MBA Strategic Project Management program (ECEMA).